by Richard Perry and Jeff Schreifels | Jun 1, 2018 | Communications, Marketing | Management, Non-Profits, Structure
One of the main problems that major gifts programs face is a poorly thought-out organizational structure. This is caused by an authority figure not thinking clearly about the purpose of the various fundraising, marketing and communications functions. Here’s what I...
by Richard Perry and Jeff Schreifels | May 30, 2018 | nonprofits, Organizations | Management, Structure
Today I’m beginning a five-part series on major gift organizational structure where we will explore: What’s wrong with most organizational structures Putting major gifts into the right organizational context The nature of the major gift pipeline The four main things...
by Richard Perry and Jeff Schreifels | May 21, 2018 | Chaos, Focus, Fundraising | Leadership, Management, Structure
When Richard and I are out talking to prospective clients, one of the questions they often ask us is, “For the clients you have worked with that were NOT successful, what were the contributing factors?” We love this question, because it allows us an opportunity, right...
by Richard Perry and Jeff Schreifels | Nov 29, 2017 | Hiring MGOs, Management, MGOs, Planning | Return on Investment, Structure, VPs and Directors
When is it the right time to add a MGO to your organization’s staff, and how many do you need? Jeff and I are often asked for a formula. While there are many variables to consider, it boils down to these 4 points: What kind of return on investment do you want and...
by Richard Perry and Jeff Schreifels | Nov 27, 2017 | Management, Strategy | Major Gifts, Return on Investment, Structure
No matter how small your organization is, you should have a major gift program. This is a fact I will explain in a moment. Jeff and I are amazed by the number of organizations which do not have major gifts as one of their major revenue development strategies – we see...
by Richard Perry and Jeff Schreifels | Nov 17, 2017 | execution, Focus, Strategic planning | Accountability, Planning, Structure
“Richard and Jeff, Richard and Jeff!” she kept repeating as she caught up to us, walking down the hallway at a recent conference. “I have to tell you two something. The ‘Veritus Way’ works! It really works. I just had to talk to you two and tell you in person. I can’t...