Are You Making Up Stories About How Your Donor Doesn’t Want to Hear from You?

Are You Making Up Stories About How Your Donor Doesn’t Want to Hear from You?

I’m going to go out on a limb and say that most frontline fundraisers don’t know their donor’s communication preferences, and they don’t like reaching out to donors personally. I know, I know… you probably think I’m losing it, but from all the years of working with...