How to View and Think About A Non-Profit Donor
This post is part-two in a two-part series titled “You Don’t Know Your Donors” I had an interesting discussion the other day. Someone asked me: “What is a donor?” It was an intriguing question. What is a donor? Well, by definition, a non-profit donor is someone who...
Coronavirus and Major/Planned Gifts
We certainly aren’t the medical experts that you need to pay attention to, in regard to the Coronavirus. That would be your doctor, the local health department and information from the CDC. But we do have some thoughts and suggestions on how to behave with donors...
A Lesson from Political Fundraising
I was talking to a friend yesterday – just visiting, catching up and going through the events of the last week. In the midst of the conversation, almost interrupting the line of conversation, she said: “I’m so frustrated with the X presidential campaign fundraising...
Too Many Words – Most Meaningless
Most often, the words we use when we write or speak are chosen to communicate what we know and want, rather than what the reader/listener needs. And most of the words are meaningless. Totally off point. Irrelevant. Ineffective. We break two rules when we do this: We...TOP RATED PODCAST
Twice monthly, Richard and Jeff address current topics and classic problems in major gift fundraising.
