Cause Engagement: 4th Relationship Step to Get Meetings

Cause Engagement: 4th Relationship Step to Get Meetings

In my recent posts, we’ve been on a journey together to discover what your donor needs in order to commit to a meeting with you about your good cause. Following the steps of the “commitment curve,” you have now identified the donor’s interests and passions, created...
Creating Awareness: The First Relationship Step to Get Meetings

Creating Awareness: The First Relationship Step to Get Meetings

“I had no idea you did that!” the donor said. And that, my friend, is where it all starts to go bad or good, depending on how the MGO handles it. Picture this… You have qualified the donor for your caseload. You have even uncovered her passions and interests. But when...