10 Ways to Wow Your Major Donors and Win Them for Life
Most non-profits are not focused on serving their donors. It’s a shame, because if they did provide their donors with excellent service, the actual investment compared to the eventual return would be overwhelming. But it takes a lot of upfront investment before your...
Don’t Just Serve Your Donors; Do More of This.
Decades ago if you were a non-profit, just getting out a thank you receipt in the mail to a donor was considered a great accomplishment, and the donor was thrilled. Then donors became more sophisticated and demanding. They wanted that thank you receipt within 48...
Going Beyond What is Expected of You: Providing Outrageous Service
Third in a Four-Part Series For you to be a good major gift officer, expectations are already high. I listed those expectations in my first blog post in this series. Your work is no small task; Richard and I know that you have one of the toughest jobs that the...
To Grab a Donor’s Attention, Be a Luddite
I just read a poignant blog post from Seth Godin called “Mobile Blindness.” The gist of it is that you are so inundated with information through your phone that you only scan the surface of information, so you become blinded and rarely dig into real information. I...
Promises Made and Broken with Major Donors
There’s a funny thing about a promise or commitment. They are so easy to make and, many times, so difficult to deliver on. As I write this I can think of a small list of promises I made in the last several months. I will keep all of them, because that is the right...TOP RATED PODCAST
Twice monthly, Richard and Jeff address current topics and classic problems in major gift fundraising.
