Making time for major gifts is particularly hard when you’re the “jack of all trades” development director for a small non-profit. Learn how Jeff became successful during his early career in that same situation.
We are human, and unless we have the will to stay focused and work a plan and allow someone to hold us accountable, we stumble and get off track. It doesn’t matter that you have great donors or incredible plans, touchpoints and offers… if you don’t execute them and stay with it, you won’t succeed.
Organizations that keep their major gift officers – all of them, and I mean ALL of them – have a clear set of boundaries and a structure that the MGOs are asked to work within.
Major gift officers who are working with a portfolio cannot treat all of your donors with the same amount of time and energy. You just don’t have time.