by Richard Perry and Jeff Schreifels | Nov 26, 2021 | Fundraising Offers, Giving Drivers, Increased Giving | Donor Offers, Giving, Major Gifts
There is one thing you can do that is guaranteed to increase donor giving to your organization: get specific.
by Richard Perry and Jeff Schreifels | Aug 13, 2021 | Fundraising Offers, Giving, Reasons for Giving | Donor Offers
You can’t expect your donors to give if you don’t have anything to “sell.”
by Richard Perry and Jeff Schreifels | Aug 6, 2014 | Fundraising copy, Fundraising Offers, Messaging | Donor-Centered, Major Gifts, Storytelling, UncategorizedThat’s what I thought when I heard about this. Really? Can anyone be so stupid? Now, I know stupid is a strong word and usually I don’t use it. But really, this has got to be one of the worst twists of logic I have ever seen. And then I realized: “It’s not that weird....