by Karen Kendrick | Jan 15, 2024 | Growth, Personal Development, Professional Development, Skills | Fundraising, Major Gift Officers, Performance, Personal Development, Professional Development
Wouldn’t it be awesome if you ended 2024 feeling really proud that you learned something new that made you more successful AND that made you happier?! Now I know it may feel ridiculously early to be thinking about the end of 2024. But if we’re going to grow, learn,...
by Richard Perry and Jeff Schreifels | Mar 3, 2017 | Keys to Success, Personal Development, Skills | Major Gift Officers, Marketing Plans
Major gifts work is often compared to selling. Selling is the exchange of money for property, goods or services, while major gift programs facilitate the exchange of money for the fulfillment of a donor’s interests and passions. If a MGO can successfully identify a donor’s interests and passions and match them to a program his organization is executing, then the money comes in naturally.