
Six Principles of Influence for Fundraising: #1 – Reciprocation
Reciprocation: when a person does something first, others are more inclined to do something in return.
Reciprocation: when a person does something first, others are more inclined to do something in return.
Gift-giving to donors can be problematic; is it really necessary?
There are other reasons to meet with donors besides making an “ask.” Remember, you’re in a relationship, a partnership to change the world.
Having the right moves is so critical to success in major gifts. We know this! But, too often, we just put our hands out and go for the money.
10 things you can do that can sever your donor relationships.
If you have a caseload donor who is unresponsive, it’s possible that your outreach doesn’t match their communication preferences.