Zoom is Not the Only Way to Connect Digitally with Donors
Before the pandemic, the thought in our industry was that the only REAL way to connect with donors was through a face-to-face visit. We knew at Veritus that this was just not the case. It wasn’t about face-to-face necessarily; it was about creating meaningful...
Don’t Stop Sending Direct Response Appeals to Your Major Donors
A question that Richard and I often get from development directors and MGOs is whether or not caseload donors should get regular direct response appeals (mail and email) just like the rest of the donor file. Our answer is always: Absolutely. Don’t stop sending...
Maybe This Is Why Your Donor Isn’t Responding
If your caseload donor is silent, it could be that you’re not in sync with their communication preferences. Diana Peterson-More writes a brilliant article about communication alignment in her piece titled Tools and Techniques For Effective Communication. Read it. She...
Silent Donor? Uncover Communication Preferences
If your caseload donor is silent, it could be that you’re not in sync with her communication preferences. Diana Peterson-More writes a brilliant article about communication alignment in her piece titled Tools and Techniques For Effective Communication. Read it. She...TOP RATED PODCAST
Twice monthly, Richard and Jeff address current topics and classic problems in major gift fundraising.
