by Richard Perry and Jeff Schreifels | Aug 19, 2019 | MIC, Moves Management, Strategy | Communication, Donor-Centered, Passions and Interests
“I don’t know what to talk about.” That statement sums up the dilemma faced by many MGOs who, on a daily basis, get stuck with not knowing what to talk about with their caseload donor. It’s a common problem with a remarkably simple solution. If you’re thinking about...
by Richard Perry and Jeff Schreifels | Jul 4, 2018 | Marketing Impact Chart, MIC, Personalization | Goal-setting, Metrics, Planning
One of the most common failures in the major gift field is the lack of planning for each donor on the MGO’s caseload. You know how it is. You have a vague idea about what you are going to do with this donor or that one. But you don’t write it down. You don’t...
by Richard Perry and Jeff Schreifels | Jul 14, 2017 | Goals, MIC, plans | Moves Management, Strategic Plans
The look on her face said it all. “You want me to create a strategy for every single one of the donors on my caseload? Are you kidding me?” This is usually the reaction our team at Veritus Group gets when we tell MGOs that this will be one of the first things they...
by Richard Perry and Jeff Schreifels | Jan 21, 2016 | Individual Goals, Marketing Impact Chart, MIC, Strategy | Accountability, Discipline, Goal-setting, Major Gift Officers, Moves Management, Passions and Interests, Strategic Plans, Uncategorized, White Paper
A free White Paper from Veritus Group The look on her face said it all. “You want me to create a strategy for every single one of the donors on my caseload? Are you kidding me?” This is usually the reaction our team at Veritus Group gets when we tell MGOs that this...