These Three Items Are All That Matters
You can have your head spinning around for days – even weeks – with all you need to consider when relating to the qualified donors on your caseload. Or you could take the word of Grey Matter Research and focus on just three items that matter the most in your work with...
Focus on Millennials at Your Peril!
Watch out, the Millennials are coming. The latest census says there are 83.1 million of them in the United States and many more worldwide. There is a lot of chatter about this group of people. Some call them “the Me Generation,” filled with self-orientation and...
Pay Attention to What Donors DO – Not What They Say
I love this post from Seth Godin, as it not only captures my experience with opinions, but it is also an important point for you to consider in major gifts: It doesn’t matter what people say. Watch what they do. The story is told of a focus group for a new $100...TOP RATED PODCAST
Twice monthly, Richard and Jeff address current topics and classic problems in major gift fundraising.
