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Why are Donor Passions and Interests So Important?
Learning donor passions and interests is so important to the work of a major gift officer. Here’s why.
Learning donor passions and interests is so important to the work of a major gift officer. Here’s why.
Quality time with your donors now will pay huge dividends with them later when they are ready to make an investment in your organization.
Take care of these 10 basics in major gift fundraising, and you’ll be head and shoulders above your peers in the eyes of your donors.
You can cultivate your current donors and qualify new donors at the same time. You just need a plan!
A major donor who just barely qualified to be on an MGO’s caseload got care and nurture over time. Upon his passing, his gift got much bigger! Relationships are worth it.
Program impact information is one of the most-neglected areas in the non-profit sector. Here are some great ideas to get reports of performance for donors.