No Program Information, No Program Money

No Program Information, No Program Money

“Do you want the money?” the frontline fundraiser said to the program person. “Do you want more money to continue your program?” she clarified with additional emphasis and urgency. And when the program person wagged his head in agreement, she added: “Then give me the...
What Journalism Can Teach Us About Fundraising

What Journalism Can Teach Us About Fundraising

One of the best things we can do for ourselves is look at how someone else is doing their work and explore how to apply it to what we do in fundraising. Take asking questions, for example. Most fundraisers consider themselves able to have a congenial conversation with...
Frustrating Things Non-Profits Do that Hijack Major Gifts: Part 4

Frustrating Things Non-Profits Do that Hijack Major Gifts: Part 4

Okay, this is going to be the last in the series of all the terrible things non-profits do that hurt major gifts. I hope by shedding light on these you will be able to evaluate your own program and organization and make a check list of areas to improve so that your...
Frustrating Things Non-Profits Do that Hijack Major Gifts: Part 3

Frustrating Things Non-Profits Do that Hijack Major Gifts: Part 3

Every non-profit wants to grow revenue. And they truly want to have engaged donors. I really believe that, but the problem is that most non-profits focus on the money when fundraising, not on their donors. When the focus is on money, while you may get some, you will...
Frustrating Things Non-Profits Do that Hijack Major Gifts: Part 2

Frustrating Things Non-Profits Do that Hijack Major Gifts: Part 2

In my last post, I introduced a series about all the ways that non-profits are stunting their major gift programs. Today, we’re going to continue making our way through this list. Let’s get right into it: Lack of investment into the major gift pipeline from...