There’s no shortcut to major donor retention. Get to know their passions and interests, and develop an ongoing relationship with them.
It’s crucial that your nonprofit’s fundraising divisions work together to create a pipeline for donors that lead them to a satisfying, long-term partnership.
Many non-profit leaders think that a major gifts program works almost magically. They decide to do it and – BAM! – the money starts to flow in immediately.
Donor stopped giving? Often they’re disappointed with how they’re treated, or have lack of evidence that their gifts made a difference. You can change that!
Examining your caseload value attrition will keep you focused and more strategic in how you treat each donor. In the long run, it will increase giving.
Does a major gift program *really* make economic sense? Here’s how we explain it step by step to someone seeking the answer.