by Richard Perry and Jeff Schreifels | Feb 21, 2022 | fundraising strategy, Long-term planning, Planned Gifts | Management, Planned giving, Return on Investment
It’s hard to plan for something that won’t pay off or show itself until years from now. I know. But we all know that planned giving is one those fundraising strategies that delivers very high revenue at a relatively low cost. So why don’t more organizations get going...
by Richard Perry and Jeff Schreifels | Jun 19, 2019 | Long-term planning, Think big, Vision | Asking, Strategic Plans
Think small. Get small. It’s true in major gifts. If your vision for what your organization can do is small, careful, fearful and short-sighted, your donor will immediately sense it and give in line with that – a small token gift. Small thinking is everywhere. Jeff...
by Richard Perry and Jeff Schreifels | May 11, 2016 | Big Picture thinking, Evaluation, Growth, Long-term planning, Revenue goals | Development Directors, Donor Retention, Goal-setting, Major Gifts, Uncategorized
As a major gift officer, your most pressing concerns at all times are: Maintaining strong and healthy relationships with your donors, Making monthly revenue goals, Cultivating your donors for a successful solicitation, and Serving your caseload donors outrageously. If...
by Richard Perry and Jeff Schreifels | Mar 25, 2016 | Investment, Long-term planning, Mission, structure | Hiring, Major Gift Officers, Management, Uncategorized
It seems like everyone is trying to hire a major gift officer. Rightly, non-profits are finally realizing that creating or increasing the capacity of their major gift program will bring in much-needed net revenue. This is a good thing. The tough part is actually...