by Richard Perry and Jeff Schreifels | Jan 9, 2015 | Accountability, Outcomes, Results | Donor-Centered, Impact, Overhead, Philanthropy, Uncategorized
We have trouble stirring up north. Good trouble. Brady Josephson, Canadian charity strategist, marketer, professor, writer and all around solid thinker on non-profit matters, is addressing a favorite topic of Jeff’s and mine: how organizations measure their...
by Richard Perry and Jeff Schreifels | Aug 18, 2014 | Making a Difference, Need, Results | Major Gifts, Stewardship, Storytelling, Uncategorized
One of the most difficult aspects of major gift fundraising is securing stories to share with donors. This is something that most MGOs struggle with every day. There are two types of stories a MGO needs to collect: Needs stories. The most effective way to convey the...
by Richard Perry and Jeff Schreifels | Jun 6, 2014 | Accountability, Fundraising, Results, Success | Leadership, Major Gifts, Management, Uncategorized
There are some basic principles in major gifts fundraising which, if you follow them, will lead you to success. All the rest of it is about being emotionally intelligent, relational and donor-focused. This is where intuition and “gut” make a difference in whether you...
by Richard Perry and Jeff Schreifels | Jun 2, 2014 | Case Statements, Money, Offers, Results, Stewardship | Donor-Centered, Fundraising, Major Gifts, Uncategorized
It was the late 1980’s. I was a guest in the home of a Fortune 500 executive in Vail, Colorado. It was a cavernous house where, on several occasions, I got lost trying to navigate my way back to the guest quarters. I had been invited to this couple’s house to...
by Richard Perry and Jeff Schreifels | Feb 12, 2014 | Donors, Fundraising, Managing, Overhead, Results, Stewardship | Major Gift Officers, Major Gifts, Non-Profits, Uncategorized
It used to be that all the average charity would have to do was simply ask and the donor would simply give, no questions asked, whether they be in the donor’s mind or in actuality. All of that has changed, but this change has not dawned on many non-profits or major...