by Jeff Schreifels | Oct 30, 2024 | Capital Campaigns, Fundraising Non-Profits, Money over Relationships | Culture of Philanthropy, Fundraising, Major Gifts, Mid-Level, Non-Profits, Passions and Interests, Planned giving, Relationships, Structure, The Veritus Way
If your non-profit has done more than two capital campaigns in its history, it’s most likely because you don’t have a strong major gift program and/or you’re using it as a crutch not to develop authentic relationships with donors. At Veritus, we have seen this...
by Richard Perry and Jeff Schreifels | Feb 7, 2022 | Capital Campaigns, Collaboration | Communication, Donor-Centered, Fundraising, Major Gifts
Partnership between capital campaign efforts and your major gifts strategy is absolutely vital for both to be successful. And creating a strong foundation for capital campaigns requires a structure that will create collaboration and communication throughout the...
by Guest Contributor | Jul 30, 2021 | Capital Campaigns | Fundraising, Major Gifts
Capital campaigns are essentially successful major gift programs on steroids. That might be oversimplifying it a little, but it’s true. Major gifts is often the perfect warm-up act, or precursor, for a successful capital campaign. And capital campaign strategy and...
by Richard Perry and Jeff Schreifels | Jan 20, 2021 | Capital Campaigns, donor relationships, multi-year pledges | Cultivation, Transformational Gift
A donor finishes completing a multi-year pledge to your organization. What do you do? Or you finish a capital campaign, all the pledges are in – what’s next? Unfortunately, you’re too late if you’re asking those questions now. Richard and I get asked those two...
by Richard Perry and Jeff Schreifels | Dec 10, 2018 | campaigns, Capital Campaigns | Asking, Management, Relationships
Someone is going to be upset when they read this. Reason: they’ve invested their entire career in campaigns, and when someone like me comes along and says that most campaigns hurt major gifts and are long-term failures, it’s a sword thrust into their soul. But I must...