by Veritus Group | Jul 17, 2023 | Goal Setting, Mid-level, Mid-Level Program, Mid-Level Programs, Revenue goals | Goal-setting, Mid-Level, Mid-level donors, Strategic Plans
In mid-level, with a caseload of 500-700, it’s not realistic to set goals for individual donors as we do in major gifts. Instead, mid-level donors are organized into three tiers, and fundraisers work their plan by sending strategic touch points for each of those...
by Guest Contributor | May 29, 2023 | Mid-level, Portfolio Management, The Veritus Way, touch points | Donor-Centered, Mid-level donors, Pipeline Development, The Veritus Way, Touch Points
Welcome back to the second part of our mid-level Q&A. For those of you who may have missed our last blog, we answered questions about how to handle mid-level donors you don’t hear back from, how to qualify mid-level donors (spoiler alert, you don’t), and the...
by Guest Contributor | May 26, 2023 | Donor Communication, Mid-level, Qualifying Donors | Mid-level donors, Permission-Based Asking, Pipeline Development, Qualifying
Recently, while co-hosting a live Q&A webinar with Jeff, it struck me – our community has a lot of the same questions, especially when it comes to relationship-based mid-level fundraising. In that moment I thought, “Ah ha… we need a blog on that!” Today’s blog is...
by Richard Perry and Jeff Schreifels | Nov 9, 2022 | Donor Pipeline, Donor Retention, Mid-level, Mid-Level Programs, Passions and Interests | Mid-level donors, Passions and Interests, Pipeline Development
What’s so great about mid-level? We’re so glad you asked! More and more organizations are discovering that mid-level is the key to retaining donors and donor value. When you have a mid-level program that’s focused on building relationships with donors and discovering...
by Richard Perry and Jeff Schreifels | Oct 12, 2022 | Donor Pipeline, Mid-level, Mid-Level Programs, strateg | Mid-level donors, Moves Management, Pipeline Development, Strategic Plans
When did mid-level programs become an essential part of fundraising strategy? I remember it well. I was sitting in a conference room 10 years ago and a client of ours who we were working with on their major gift program asked a great question: “You know, the major...