5 Reasons Why We Love Mid-Level, And You Should Too! [Podcast Episode]

5 Reasons Why We Love Mid-Level, And You Should Too! [Podcast Episode]

by | Nov 9, 2022 | , , , , | Mid-level donors, Passions and Interests, Pipeline Development

What’s so great about mid-level? We’re so glad you asked! More and more organizations are discovering that mid-level is the key to retaining donors and donor value. When you have a mid-level program that’s focused on building relationships with donors and discovering...
Stop Looking for More Major Donors! They’re Already in Your Donor Pipeline.

Stop Looking for More Major Donors! They’re Already in Your Donor Pipeline.

by | Oct 14, 2022 | , , | Major Gifts, Mid-level donors, Moves Management, Pipeline Development

In my last blog post, I talked about the fact that today there is no excuse not to have a mid-level program. The results over the last several years have justified hiring a mid-level officer, putting together a caseload of 500-700 donors, and creating a 12-month...
In 2022, There’s No Excuse NOT to Have a Mid-Level Program

In 2022, There’s No Excuse NOT to Have a Mid-Level Program

by | Oct 12, 2022 | , , , | Mid-level donors, Moves Management, Pipeline Development, Strategic Plans

When did mid-level programs become an essential part of fundraising strategy? I remember it well. I was sitting in a conference room 10 years ago and a client of ours who we were working with on their major gift program asked a great question: “You know, the major...
Question of the Month: What role does your organization’s structure have in your donor pipeline?

Question of the Month: What role does your organization’s structure have in your donor pipeline?

by | Sep 26, 2022 | , , | Management, Pipeline Development, Structure

Most non-profits don’t realize there’s a connection between their organization’s structure and their donor pipeline. But if your organization isn’t set up to support the donor journey, the effects are tangible. You’ll see clogs at all levels of the pipeline and...
Question of the Month: What’s holding non-profits back from treating their donors well?

Question of the Month: What’s holding non-profits back from treating their donors well?

by | Aug 29, 2022 | , , , | Culture of Philanthropy, Donor Attrition, Donor-Centered, Pipeline Development, Structure

It’s a sad fact that non-profit organizations are not treating their donors well. In the donor data we’ve analyzed from hundreds of organizations, average donor attrition rates are around 40-60%. So why are donors giving less, or going away altogether? One of the main...