
Get Rid of Your Giving Club
When you look at the data, your giving club may be doing more harm than good. How can you break out of that transactional mindset?
When you look at the data, your giving club may be doing more harm than good. How can you break out of that transactional mindset?
On this podcast episode, Jeff and Karen interview Joyce MacDonald, CEO of Greater Public, about including major gifts in a membership model.
Do you need to move your major gifts program from transactional to relational? Here are four proven strategies to help you make this transition.
Membership programs are bad for giving. Here are three reasons why.
Giving societies and membership programs suppress giving from major donors. They’re not bad in themselves, but we use them in counter-productive ways.
Giving societies and membership programs suppress giving from major donors. They’re not bad in themselves, but we use them in counter-productive ways.