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Major Gifts Is Not the Same As Good Donor Service
Don’t confuse good donor service with a disciplined major gifts strategy.
Don’t confuse good donor service with a disciplined major gifts strategy.
Don’t let Giving Tuesday divert your focus from where you’ll make the greatest impact: major gifts.
Don’t just show up at a donor’s door! Respect your donor’s privacy using these tips from high-net-worth donors.
It’s time to change the idea that your donor can’t give. Donor giving can increase, even during a pandemic.
Don’t fall victim to putting your focus and attention on younger donors. Instead, focus on donors with the greatest giving potential.
Major donors on your caseload should continue to get regular direct response appeals (mail and email) just like the rest of the donor file.