Getting Over The “Ick” Factor in Planned Giving Conversations

Getting Over The “Ick” Factor in Planned Giving Conversations

If you are newer to the world of planned giving, or perhaps you’re an MGO or MLO being asked to have planned gift conversations with your donors, you may be experiencing what I call “The Ick Factor.” The first time you learn about some of the strategies used in...
Why Your Donor Doesn’t Talk About Their End-of-Life Charitable Plans

Why Your Donor Doesn’t Talk About Their End-of-Life Charitable Plans

“How many of your donors have made a planned gift?” A question like this, or really anything related to “planned giving,” strikes terror into your heart and the hearts of every other fundraiser I know, especially those who are not planned giving officers. The concept...