by Jeff Schreifels | Aug 28, 2024 | Focus, Major Gift Fundraising, Major Gift Goals, Revenue goals | Focus, Fundraising, Goal-setting, Major Donors, Major Gifts
Recently, I’ve been talking to several major gift officers all in different sectors of the non-profit community and many of them are racked with anxiety about meeting their revenue goals for 2024. Obviously, the economy is on everyone’s mind, and depending on the...
by Jeff Schreifels | May 20, 2024 | Major Gift Fundraising, Qualification, Qualification process, Qualifying, Qualifying Donors | Major Donors, Major Gift Officers, Major Gifts, Performance, Qualifying, Relationships
I want you to be so successful at major gift fundraising that you will never want to leave your profession and quite honestly, so that you’ll stay with your current organization for at least 5 years. The only way you are going to achieve that success and longevity is...
by Veritus Group | Oct 13, 2023 | Careers, Frontline Fundraiser, Fundraisers, Major Gift Fundraisers, Major Gift Fundraising, Professional Development | Jobs, Major Gift Officers, Mission, Professional Development, The Veritus Way
Today’s Client Corner article features an interview with Gina Hedberg, Donor Relations Director at Holt International Children’s Services. Gina Hedberg discovered her career in fundraising through an unconventional route. After several years practicing...
by Jeff Schreifels | Aug 23, 2023 | Donor Relations, Major Gift Fundraising, Strategy, The Veritus Way | Culture of Philanthropy, Fundraising, Major Gifts, Meaningful Connections, Strategic Plans, Structure, The Veritus Way
When Richard asked me if I wanted to join his major gift consultancy back in 2009, he had already established the backbone of the strategy, structure, and process of what we now call The Veritus Way of Major Gifts. But Veritus Group itself didn’t come to life until we...
by Veritus Group | Jun 28, 2023 | Goal Setting, Major Gift Fundraising, Major Gift Goals, Major Gift Planning, Major Gift Programs | Goal-setting, Major Gifts, Planning, Strategic Plans
Many organizations have a transactional mindset when setting goals for major gifts. But when leadership pulls a number out of a hat (think: “Raise X% more than last year”), it doesn’t honor the donor or acknowledge their passions. Instead of a blanket goal that...