Don’t Neglect Your Major Donors Who are Mid-Pledge
When a donor makes a multi-year pledge, it’s an opportunity to build trust and strengthen the relationship – not to let it slide.
When a donor makes a multi-year pledge, it’s an opportunity to build trust and strengthen the relationship – not to let it slide.
There’s a place for events in your major gifts fundraising strategy, but it needs to be centered within a relationship-focused approach.
Even the smallest non-profits can work with major donors. Cover the basics, and you’ll find it can work for you!
If you are a major gift officer, where are you spending most of your time? If it’s not with donors, there might be a problem.
Yes, it is possible to teach “old dogs” new tricks in major gift fundraising. Very possible. But you have to have patience, understanding and persistence to help make those “new tricks” a way of life.
You can set yourself apart and create impact with your donors now and throughout the year, if you try a few different strategies.