Does the Donor Relationship Count?
The meeting started out negatively, when the finance person said that a personal donor relationship doesn’t really count – it doesn’t positively affect the retention or contribution of that donor. Now to be fair, he didn’t exactly say it that way. What he said is that...
You’re Bleeding Donors and Dollars!
This is the third post in a 4-part series on “Why the Healthcare Sector Has to Focus on Major Gifts Now!” In the midst of a global health crisis, it’s devastating that healthcare sector non-profits are doing a really poor job of retaining donors. I mean, the whole...
Your Caseload Donor Stops Giving – What Now?
Your regular and loyal donor has suddenly stopped giving. What should you do? First of all, notice that it has happened! Seems obvious, doesn’t it? But it isn’t. Jeff, I, and our team relate to an amazing number of MGOs who are not aware that their caseload donor has...
How to Measure Missing Money from Donors
Everyone is talking about donor attrition: “We had this many donors, and now we have this many. We lost 40%.” That is an important figure to know. But that does not tell the whole story. In fact, in Jeff’s and my mind it doesn’t tell the most important story, which...
Four Things I Don’t Understand About Major Gift Naysayers
Nope. Never. Not going to happen. Won’t happen. Can’t happen. Not true. It’s truly unbelievable to Jeff and me that smart, competent non-profit leaders can’t embrace the fact that a good major gifts program works and is worth the investment. These are the people I...TOP RATED PODCAST
Twice monthly, Richard and Jeff address current topics and classic problems in major gift fundraising.
