Don’t Forget to Be a Human!

Don’t Forget to Be a Human!

It’s surprisingly easy to fall into a rhythm where you forget the human side of your relationship with a donor. You get focused on arguably important things like impact reports, client stories, and ask amounts. But in the rush of everything, are you forgetting about...
Question of the Month: How do you get donors to engage?

Question of the Month: How do you get donors to engage?

We get this question from major gift officers all the time: “How do I get a donor to talk to me?” At any given time, our staff at Veritus is working with over 200 mid-level and major gift officers, so we’re always learning and exploring new ways to connect with...
Are Donors Even Reading Your Emails? 13 Pro Tips to Help You Write Better Emails

Are Donors Even Reading Your Emails? 13 Pro Tips to Help You Write Better Emails

Recently on our team Slack channel, our coaches shared that we send a lot of these tips to our clients about how to write an effective email, so I thought it would be a great resource to share them here so they’re all in one place for your easy reference. Here are...
Answering Your Donor’s ‘If Only’ Question (#6 of 6)

Answering Your Donor’s ‘If Only’ Question (#6 of 6)

This blog post is the final piece in a series of six titled, “The House Your Donor Lives In.” If only. That’s what many of your donors, who have the capacity to give more, are saying. “If only I could do more.” “If only they would let me _________.” While many of your...