Put Your Donors on an Emotional Rollercoaster
Your donors need an emotional rollercoaster to take them to the hurting people and places that your non-profit’s programs are addressing. They want to help.
Just Do It!
But you don’t have to wait until ALL of that is complete to get out there and start forming meaningful relationships with your donors. You can do the relationship thing AND create the structure you need to be successful, at the same time.
How to Confuse Your Major Donor
If you want to confuse your donor, or anyone else receiving your verbal, written, or electronic communication, then don’t start with context. Just jump in and start writing or talking. That will get them confused.
MGOs Stay When They Can Change the World
Does your organization overflow with inspiration and vision? Are your programs top-notch and making an impact? If yes, then you have the right ingredients to keep good major gift officers. If you keep losing good people every couple of years, maybe this is your problem.
Why is it So Hard to Get a Meeting with a Donor?
“I just can’t get a meeting with any of my donors,” said thousands of major gift officers. It’s probably one of the biggest complaints we hear from MGOs on a regular basis.
You Need to Make Mistakes
As an MGO you are going to make some mistakes. Some will be small, some will be very big. But it’s how you respond to those mistakes that makes all the difference to your boss, colleagues and donors… well, to just about anyone in your life.
TOP RATED PODCAST
Twice monthly, Richard and Jeff address current topics and classic problems in major gift fundraising.
