A Gala is Not Philanthropy
A gala is not major gift fundraising, nor does it really have anything to do with philanthropy. A gala is a way that non-profits bring in cash. And in rare cases, it provides enough net revenue to justify having one. A gala is almost 100% transactional in nature. In...
Major Gift Myths, Part 3: Managing a Major Gift Program
The fog and loose thinking continue about major gifts. This is the last in my three-part series on myths surrounding major gifts. (Click for Part 1 and Part 2.) Today I focus on what Jeff and I hear many managers saying. It’s easy to start a major gift program – No,...
Three Burning Questions from Fundraisers like You
Richard and I get to do a lot of great things in our work at Veritus, including speaking at conferences and holding live call-ins with folks who are taking one of our Major Gift Academy courses. The reason we love it so much is not because we get to pontificate about...
Engage Your "C-list" Donors
A few years ago the comedienne Kathy Griffin had a reality show called “My Life on the D List.” Essentially she made fun of herself as a non-“A-list” celebrity and the lack of respect those celebrities get from the public. It was a funny show, but there were many...TOP RATED PODCAST
Twice monthly, Richard and Jeff address current topics and classic problems in major gift fundraising.
