The Wind Is at Your Back. What Are YOU Going to Do?
You may have heard that there’s a new fundraising report out called the Philanthropy Outlook by Lilly School of Philanthropy and sponsored by CCS. Basically, the report says that the forecast for 2024 and 2025 is that overall, giving will go up 4.2% and 3.9%. For...
The Satisfaction of Unclogging a Drain and What That Has to Do with Your Donor Pipeline
I don’t know about you, but I love watching Reels or TikTok videos of the drain cleaners. You know what I’m talking about? There are tons of videos of clogged drains and you watch people methodically chip away at the clog until whoosh, the drain is unclogged and the...
Question of the Month: How do you set goals for mid-level?
In mid-level, with a caseload of 500-700, it’s not realistic to set goals for individual donors as we do in major gifts. Instead, mid-level donors are organized into three tiers, and fundraisers work their plan by sending strategic touch points for each of those...
Stop Dragging Your Feet: It’s Time to Take Mid-Level Seriously!
Remember last week’s blog, where I touted that Veritus clients saw their major gift revenue go UP by 22% on average, versus the national average of LOST revenue at -4%, based on the Fundraising Effectiveness Project statistics? Well, now we have our mid-level client...TOP RATED PODCAST
Twice monthly, Richard and Jeff address current topics and classic problems in major gift fundraising.
