by Jeff Schreifels | Sep 6, 2023 | Culture of Philanthropy, Donors as Mission, Reporting Back, Thanking | Culture of Philanthropy, Donors as Mission, Stewardship
Back in 2014, Richard and I published our first book, It’s Not JUST About the Money. In that book, we introduced a concept that was controversial. We said that fundraising is not just about being relationship-focused. It’s also about seeing your donors as your...
by Richard Perry | Aug 28, 2023 | Donor Attrition, Donor Communication, Donor Relations, Passions and Interests, Reporting Back | Communication, Donor Attrition, Donor Retention, Donor-Centered, Passions and Interests, Reporting Back
Everyone is wringing their hands over the drop in giving in 2022. “The Giving USA annual report on philanthropy showed that, in 2022, nonprofits raised $499.33 billion — a 3.4% year-over-year drop in current dollars and a 10.5% downturn when adjusted for inflation.”...
by Guest Contributor | Dec 12, 2022 | Communication Preference, Communication Preferences, Donor Communication, Impact Reporting, Reporting Back, YMAD | Communication, Donor-Centered, Impact, Reporting Back
As year-end approaches, so does the rush to make sure there’s a “You Made a Difference” (YMAD) piece ready for your communications in the new year. For today’s blog, I’m going to share with you a way to create impact-based touch points that are inclusive of all your...
by Richard Perry and Jeff Schreifels | Jun 3, 2022 | Legacy Society, Planned Gift, Planned Giving, Reporting Back, Stewardship | Donor-Centered, Planned giving, Reporting Back, Stewardship
Many non-profits feel that once they’ve secured a planned gift from a donor, their work is done. There may not be any plans for follow-up or intentional cultivation of legacy donors after the gift is committed. Yet, we know that impact reporting is essential to donor...
by Jeff Schreifels | Dec 22, 2023 | Best Practices, Meaningful Connections, Reporting Back, Thanking | Donor-Centered, Meaningful Connections, Relationships, Thanking, Touch Points
Your donors don’t have time for you – until they do. How do you get to that “until they do” point in the relationship with your donor? You have to stand out. Your donor probably has five to six other organizations that are trying to capture their attention in the same...