The Important Back End of Major Gifts
One of our blog readers recently commented that many speakers, consultants and category experts write and speak a great deal about the “donor-facing” side of major gifts, but hardly anyone talks about the back end. Good point. Without a fully functional and...
4 Things Your Donor Wants: #4 – To Know Her Gift Made a Difference
Last year, Bank of America asked their high net worth clients what was important to them. The answer that came back was not surprising to Jeff and me. It boils down to two big areas: Essential: Health, family and financial security. Important: Connectedness, personal...A Case of Instant Thanks
One of the most frustrating aspects of our work in nonprofit fundraising is to uncover situations where donors are neglected, ignored or abused. You might think this is unnecessary and dramatic language to describe a donor care situation – until you hear about the...Donors Need to be Thanked: Outrageous Donor Service, Part 4
Several months ago Bloomerang published this graphic showing data from a study called the Fundraising Effectiveness Project. Much of the information on here is known to most of us – namely, that donor retention is pretty low. But there were two pieces of information...TOP RATED PODCAST
Twice monthly, Richard and Jeff address current topics and classic problems in major gift fundraising.
