Mid-Level Fundraising Honors the Donor
Honoring the donor ultimately means eliminating any barrier that would cause them to stop giving, and encouraging an increase in their giving and level of engagement with your organization.
Honoring the donor ultimately means eliminating any barrier that would cause them to stop giving, and encouraging an increase in their giving and level of engagement with your organization.
Donors select charities to receive their gifts, and the things that matter the most to them are these three.
Too many definitions of “fundraising” are about increasing financial support, seeking donations, raising assets and securing financial support. Each one is solely about money. This is wrong.
This is a step-by-step process on how a major gifts officer can and should put together a strategic plan for each major donor.
Here are five things to start thinking about as you approach the new year in fundraising. Get these ideas moving in your mind even while you’re busy with your year-end work.