How to Succeed in Your First 60 Days
If you, as a new major gift officer, will follow this road map in your first 60 days, I know for a fact that you will be serving your non-profit, your donors and yourself very well.
The Beauty of the Local Butcher
Your donors are not just numbers and results from a campaign report. They are human beings with passion and dreams that want to help change the world. You’re only going to know what they really are when you can sit across the table from them and look them in the eye.
What Your Major Donors Want
More than 50 donors who have made large gifts were interviewed about what they want from the recipients of their charitable gifts. There are some great nuggets in here for all major gift officers to consume.
Are Your Donors Stuck?
Today, you have a major donor file that has plenty of donors who give the same amount year after year after year. That’s a good thing. But you can turn a good thing into a great thing by knowing these donors and finally asking them to fund one of your projects and programs that they have a passion for.
The Plague of Technical Communication
The best way to bring a donor to a positive decision to support you is, first, to ensure that you are addressing their passions and interests – then be sure you are making a logical, reasonable and emotional presentation of a problem and its solution.
Your Donors Need Hope
We challenge you to make this the year of “giving your donors hope.” Take some quality time to consider how you are going to make your donors feel good about the gifts they give to your organization. How are you going to give them hope?
TOP RATED PODCAST
Twice monthly, Richard and Jeff address current topics and classic problems in major gift fundraising.
