
Talk to Each Other
We have observed many outstanding major gift officers, and every one of them has a solid relationship with their co-workers. They do this by talking with their colleagues regularly.
We have observed many outstanding major gift officers, and every one of them has a solid relationship with their co-workers. They do this by talking with their colleagues regularly.
Non-profit leaders are squandering an opportunity – both for their non-profit and their donors – by not cultivating, stewarding and serving major donors. Mediocrity seems to be their goal.
You reap what you sow. Does your non-profit invest in major gifts? Do they nurture mid-level donors to grow your program? They should.
Information about your non-profit’s programs is essential to fundraising from major donors. Know what you do before asking for support!
This is event season. Because of that, Richard and I have been asked by a number of development professionals about how you turn an event donor who gives a major gift into an actual major donor who is inspired by your mission.
The answer is that it’s almost impossible
I recently sat with a woman who regularly gives major gifts to non-profits, and we started talking about her philanthropy, what she was trying to accomplish, what were some of her frustrations as a donor, and so on.