Get Your Donors to Stop Stressing About How the Money is Spent!
Donors worry too much about how their money will be spent. That’s the growing sentiment of many progressive non-profits. Recently, I read a January 2024 Special Report in The Economist, No-strings philanthropy is giving charities more decision-making power, that...
Do You Really Need to Host Another Fundraising Event?
For a long time, hosting donor events and fancy galas was the be-all and end-all of fundraising. But in our post-pandemic world, it’s hard to argue that they serve anything more than a publicity function. Even before the pandemic showed how unreliable events are as a...
It’s a Strategy, NOT a Department
It’s not surprising. We are so into ourselves that we forget what fundraising all is about. We are so regimented in our thinking that we lose sight of donors. What am I talking about? The pervasive need that non-profits have to turn a fundraising strategy into a...
How to Humanize Your Fundraising Communications
Over the past four decades, I have watched the interplay between fundraising communications based on facts and information, versus messaging that uses human and emotional terms. It has been a fascinating journey. One where all my early certainty about what is needed...
Why Your Donor Doesn’t Talk About Their End-of-Life Charitable Plans
“How many of your donors have made a planned gift?” A question like this, or really anything related to “planned giving,” strikes terror into your heart and the hearts of every other fundraiser I know, especially those who are not planned giving officers. The concept...TOP RATED PODCAST
Twice monthly, Richard and Jeff address current topics and classic problems in major gift fundraising.
