You’re Using Campaigns as a Crutch!

You’re Using Campaigns as a Crutch!

If your non-profit has done more than two capital campaigns in its history, it’s most likely because you don’t have a strong major gift program and/or you’re using it as a crutch not to develop authentic relationships with donors. At Veritus, we have seen this...
Question of the Month: What are the guiding principles of The Veritus Way of fundraising?

Question of the Month: What are the guiding principles of The Veritus Way of fundraising?

No matter how long you’ve been following Veritus Group, you’ve probably heard us encourage you to adopt “The Veritus Way” of major gift fundraising. But what exactly does that mean? First and foremost, it’s about building authentic relationships with donors and...
The Four Steps to Better Donor Meetings Begin with You

The Four Steps to Better Donor Meetings Begin with You

It’s here! That donor meeting you’ve been prepping for where you will be asking your donor to increase their giving significantly. This is exhilarating and a bit terrifying all at the same time! Now, because you follow the Veritus approach, you already: Know the...
Fundraising Results on the Decline? It’s Time to Examine Your Paradigm

Fundraising Results on the Decline? It’s Time to Examine Your Paradigm

Today’s guest blog post was written by Diana Frazier, Senior Client Experience Leader at Veritus Group. One of the New York Times commentators I read regularly brought up the term “paradigm blindness.” He was using it in a discussion on the deep political divide...
For a Path to Sustainable Growth, Look Beyond Membership Programs

For a Path to Sustainable Growth, Look Beyond Membership Programs

Are you a non-profit leader who sees the writing on the wall that maybe your membership program has hit a plateau? If so, you’re not alone! Here’s an example of what this might feel like. The membership program or giving society that your organization has relied on...