How to Deal with an Onion Donor

How to Deal with an Onion Donor

Don’t worry – Veritus hasn’t turned into a cooking blog! Today we’re talking about human onions. Everyone has onions in their lives. Those are the people with the tough outer shell, where it’s hard to peel back the layers. It’s not just that they’re introverted – they...
What Does The New Phone Etiquette Mean for Your Donor Calls?

What Does The New Phone Etiquette Mean for Your Donor Calls?

I recently re-read an article in the Washington Post on the new phone etiquette. Their hot take? “Text first and never leave a voice mail.” And while I get the sentiment behind that, it’s not universal – certainly not when it comes to communication with donors, many...
How Internal Team Dynamics & Dysfunction Derail Fundraising

How Internal Team Dynamics & Dysfunction Derail Fundraising

There is no doubt we all prefer dealing with certain types of people and not dealing with other types. I have a clear profile in my mind right now, as I am writing this, as to the type I do not like dealing with. Stop for a second. Identify yours. There is no doubt...
Are You Making Up Stories About How Your Donor Doesn’t Want to Hear from You?

Are You Making Up Stories About How Your Donor Doesn’t Want to Hear from You?

I’m going to go out on a limb and say that most frontline fundraisers don’t know their donor’s communication preferences, and they don’t like reaching out to donors personally. I know, I know… you probably think I’m losing it, but from all the years of working with...
The Four Types of Donors to Consider When Building a YMAD

The Four Types of Donors to Consider When Building a YMAD

As year-end approaches, so does the rush to make sure there’s a “You Made a Difference” (YMAD) piece ready for your communications in the new year. For today’s blog, I’m going to share with you a way to create impact-based touch points that are inclusive of all your...