How Should You Spend Your Fundraising Budget? (#5 of 6)

How Should You Spend Your Fundraising Budget? (#5 of 6)

This blog post is the fifth in a series of six titled, “The House Your Donor Lives In.” The thing about fundraising budgets is that they are often allocated to various fundraising activities based on internal politics and/or history of spending. By...
Do You Really Need to Host Another Fundraising Event?

Do You Really Need to Host Another Fundraising Event?

For a long time, hosting donor events and fancy galas was the be-all and end-all of fundraising. But in our post-pandemic world, it’s hard to argue that they serve anything more than a publicity function. Even before the pandemic showed how unreliable events are as a...
When Your ROI Doesn’t Show the Big Picture

When Your ROI Doesn’t Show the Big Picture

There are far too many non-profit leaders who are obsessed with having a high return on investment (ROI) – so they don’t take any risks, don’t support their staff, fail to properly invest in their major gift pipeline and ultimately don’t grow as an organization....