For a Path to Sustainable Growth, Look Beyond Membership Programs

For a Path to Sustainable Growth, Look Beyond Membership Programs

Are you a non-profit leader who sees the writing on the wall that maybe your membership program has hit a plateau? If so, you’re not alone! Here’s an example of what this might feel like. The membership program or giving society that your organization has relied on...
What Does The New Phone Etiquette Mean for Your Donor Calls?

What Does The New Phone Etiquette Mean for Your Donor Calls?

I recently re-read an article in the Washington Post on the new phone etiquette. Their hot take? “Text first and never leave a voice mail.” And while I get the sentiment behind that, it’s not universal – certainly not when it comes to communication with donors, many...
Patience and Persistence: The Heartbeat of Successful Fundraising in 2024

Patience and Persistence: The Heartbeat of Successful Fundraising in 2024

Well, it’s a new year! And as we welcome the new year, it’s a time for reflection, anticipation, and, most importantly, recommitment to your core values as fundraiser. Here at Veritus Group, the stories I’ve heard over the past year from our team are both...
Question of the Month: How do you make it feel safe to move from a transactional fundraising model to a relational model?

Question of the Month: How do you make it feel safe to move from a transactional fundraising model to a relational model?

When you’re leading change, it can create anxiety for some on your team. If your fundraising program has always followed a more transactional approach, when you introduce a relational model, your fundraisers may wonder how they’re going to be measured now, if not by...